Cat Customer Story: Part Four

Next Generation Earthmovers

“I wanted to show customers, look at what we do and how we do it and the art of what we do,” says Missy. “There’s a lot of hard work that goes into the foundation of a forever home.”

And with Missy taking the lead on their social channels, it’s showing the importance of the ever-changing role of women in construction.

Social media has been a way for the Scherbers to attract both employees and clients. "Dirt work is hidden, yet it's so significant. There's a lot of hard work that goes into the foundation of a forever home." Watch and see firsthand how the Scherbers are bringing together a global community of owners and operators through platforms like Instagram.